Radiative B Decays at Belle

We present recent studies of radiative $B$ decays at the Belle experiment. These include the branching fraction measurements of $B \to K\,\eta\,\gamma$, $B \to K_1(1270)\,\gamma$ and $B \to X_s\,\ell^+\,\ell^-$, the CP asymmetry in $B \to X_s\,\gamma$, the forward-backward asymmetry for $B \to K^{*}\,\ell^+\,\ell^-$, the photon energy spectrum in $b \to s\,\gamma$, and the search for $b \to d\,\gamma$.